Florida accounted for 26% of new U.S. retail supply in the first half of 2026, while statewide occupancy remained above 96% and retail rents continued to rise.

A recent survey found 43% of recent buyers sought mortgage information from real estate agents, ahead of lenders, family and friends, and digital sources.

Agents can generate more referrals by staying connected with past customers and community contacts, offering useful help and making personal introductions easier.

Buyers may face less competition and more room to negotiate in fall, but fewer listings and affordability challenges can limit their options.